Naver Google SEO Marketing In other words, it is also called Search Engine Optimization. Search engine optimization (SEO) 구글 최적화 is an optimization task that increases the amount and quality of traffic by increasing the ranking and exposure of one’s website or web page on the search engine result page. The goal of search engine optimization (SEO) is to improve the results of natural search, not the results of direct traffic or paid keyword search.
In other words, it is a task to develop a website or shopping mall that you run in search engines such as Naver and Google so that you can search well. If there is a shopping mall called A that sells clothes, the higher the search results for the products you are selling, the more advantageous it is compared to the competitors. Just as offline shopping mall stores need to be located in hot place areas to increase sales, websites need to be located in places where people often visit to drive more web traffic and create sales.
Among them, Naver and Google SEO marketing is something that people who run websites should not miss. If you look at the ranking of search engines in major countries around the world, Google is overwhelmingly ranked first in the rest of the world except for only three countries: Korea, China, and Russia. If so, companies targeting countries other than Korea, China, and Russia should consider optimizing the search engine in Google first.
On the contrary, Naver is the most popular site in Korea. As of 2022, Naver has a 48.66% share and Google has a 40.87%. Therefore, if you are a company targeting Korean consumers, it is recommended to consider optimizing the search engine on Naver.
Then, why is it important to optimize Naver’s Google SEO marketing search engine?
According to the digital marketing company Chitika, 91.5% of traffic is concentrated on the first page of the search results after analyzing the weblog of Google search results. In other words, if the company’s website does not appear on the first page of the search results when searched with keywords related to the company, the probability of obtaining potential customer traffic is significantly reduced to less than 1/10.
Within the first page, there is also a big difference in the traffic that is obtained based on the published ranking. You can expect 32% of total traffic when you’re number one on the first page, and 2% traffic when you’re number 10 on the first. This ‘traffic’ is an opportunity to generate sales. Increasing or decreasing traffic also greatly affects the company’s revenue and revenue.
If you look at it, there’s an ad at the top. In general, in order for websites to be exposed through search advertisements, you have to pay for Google or Naver. Search advertisements are usually set in a cost-per-click (CPC) manner, which creates a cost every time a user clicks an advertisement, so search advertisements are more expensive in the long run than search engine optimization.
In addition, people tend to prefer search results that come up naturally to search results marked as advertisements. Therefore, even if you spend a lot of money on search advertisements because you have a large marketing budget, people don’t even click on it, so you don’t get the marketing results you want.
Some people think that the search advertisement is better because it takes at least a few months to optimize the Naver Google SEO marketing search engine, but considering the time and cost it takes, it is better to optimize the Naver Google SEO marketing search engine.
So, what should we do to optimize Naver’s Google SEO marketing search engine? Typically, there are tasks such as ▲ Security Protocol (HTTPS) ▲Robots.txt (Robots Exclusion Standard File) & Sitemap.xml (Sitemap) ▲Title & Metadata tags (search engine optimization meta tags + other tags) ▲Social search engine optimization metadata and optimization ▲Mobile optimization ▲ https / wwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwww
Optimizing the Naver Google SEO marketing search engine is never an easy and simple task. This is because the work itself takes a lot of time, but it takes a lot of time for the results of the optimization to be reflected in the search engine. In order to more effectively expose the content to the top, it is essential to understand the algorithm of the search engine and organize the content.